Wilhelm Seibel I, establishes the Seibel Britannia Goods Factory in 1895. In 1911 the first branch factory, the Hessischen Metallwerke Gebr. Seibel. The company attains global recognition in 1936 with its Olympia Flatware furnished for the Olympic Village in Berlin.
Thanks to the very healthy economy of the post-war years, staffing increased to almost 1000. In the '50s a major decline in the flatware industry resulted in the demise of almost 90% of all German manufacturers. Thanks to the bold leadership of Herbert Seibel, a grandson of the founder, who steered the company towards design oriented products, a catastrophe was avoided for the Hessische Metallwerke. The company was later renamed to Mono.
Frama is located in central Copenhagen in the historic and protected neighborhood of Nyboder. Former home of the St. Pauls Pharmacy established in the 1800s, the building still has it’s original woodwork and architectural elements.
The synergy between the past and present elements of the space is a direct link to how Frama defines their main interest within the creative field as a dialogue between two opposite poles; classical and contemporary approach - between digital and analogue production.
The philosophy of the following sentence is the common spirit and essence of the Frama brand.“Without a start there is no beginning”
The objects strive to become part of the next generation of design companies.
KREAFUNK started as an idea between two friends. An idea that simple design and functionality can be implemented into all product designs.
With the basic idea of design and functionality the first product aSHELF came to life. Combining the simplicity of the design, and the functionality of the musicplayer, aSHELF is a product most people find interesting. All ages and both sexes.
In the future all products by KREAFUNK, will be designed with this basic idea in mind.