Frama is located in central Copenhagen in the historic and protected neighborhood of Nyboder. Former home of the St. Pauls Pharmacy established in the 1800s, the building still has it’s original woodwork and architectural elements.
The synergy between the past and present elements of the space is a direct link to how Frama defines their main interest within the creative field as a dialogue between two opposite poles; classical and contemporary approach - between digital and analogue production.
The philosophy of the following sentence is the common spirit and essence of the Frama brand.“Without a start there is no beginning”
The objects strive to become part of the next generation of design companies.
Believing that “art prevails over design,” Pablo Pallucco founded his company in 1982 in Treviso, Italy. It evolved into a design-driven company and, in the 1980s, took over production of Mariano Fortuny’s iconic 1921 lamp, a piece that has been likened to sculpture.