Car Archetoys. The model cars created by Dutch designer Floris Hovers are instantly recognizable.
- With basic, factory-made metal parts Hovers assembles what he calls ArcheToys, archetypes of familiar motorised vehicles.
- The designer creates a three-dimensional impression of an ambulance, a fire truck or a double decker bus with only a few elements, but with enough imagination to make anyone smile with surprise.
Floris Hovers (1976) graduated from the Design Academy Eindhoven in 2004. He strives for work that is not complex in nature, but is still capable to incite surprise and sympathy. Hovers' designs have a recognition factor because they refer to times past and are almost iconic. This way, Hovers' products often explain themselves as to how they were made.
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